You’ll find opinion allies, partners, colleagues, business gurus. Come to us for assistance and we’ll help you find people on-site.
We value time, both yours and ours. Our speakers are practice people covering real cases.
Marketing and PR guru will share knowledge on avoiding mistakes and quick set and sale hacks.
Meet people, communicate, exchange contacts, ask your questions.
Finding way out of any crisis, apt decision making with no money loss.
New people, ideas, communication and solutions will inspire you and charge you with energy
Snacks are cereal and protein bars, chips, croutons, coated nuts, seeds, popcorn, crispbreads, dried fish, sippets, squid snacks, mini sausages, dried cheese etc.
Day 11 day
Registration of participants
Conference opening, greetings from partners and organizers
STATE OF CNACKING. WHY DO PEOPLE HAVE SNACKS?
Speaker: Olga Dyachenko, Communications Manager, Mon’delez Rus
SNACK INDUSTRY: 2020 TRENDS
Speaker: Olesya Nazarova, Senior Consultant, Consumer Research Department, GfK Rus
POSITION OR DIE: HOW TO SUCCESSFULLY LAUNCH A NEW PRODUCT AT THE SNACK MARKET
Speaker: Elena Ponomareva, Founder, General Director of Trend Laboratory
IS THERE A CHANCE FOR SNACKS HEALTHY IMAGE?
Speaker: Tatiana Kasomiva, Leading Analyst of Gorbatov Federal State Research Centre for Food Systems, Executive Board of AGT Communication Group Chairman Adviser, Strategic Marketing Specialist
3 MAIN ASPECTS OF SNACK PACKAGE DESIGN
Speaker: Anastasia Tretiakova, Operation Creative Director, Depot Branding Agency
FUTURE SHOPPING. BUILDING COMMUNICATION WITH SHOPPERS FOR SNACKS CATEGORY
Speaker: to be specified
COMMON MISTAKES OF RETAIL SUPPLIERS OR HOW SUPPLIERS DECREASE THEIR OWN SALES
Speaker: Sergey Lischuk, General Manager, Retail4you
|14:30 15:30 |
BUILDING AN SMM STRATEGY: APPROACH FOR SNACK PRODUCTION
Speaker: Alexey Tkachuk, ex-Project Director at Setters.me, Author of the Biggest Blog on Instagram and SMM in the Russian Language
MEDIA PRESENCE AND SOCIAL NETWORK IMAGE: STRATEGY OF PRODUCT PROMOTION FOR ENGAGEMENT AND SALES
Speaker: Igor Sidorenko, Internet Project Producer, Consulting Agency Founder
SNACKS AS INDUSTRIAL PRODUCER’S ROSY DREAM. WILL IT EVER COME TRUE?
Speaker: Roman Kalinin, General Director, VATEL MARKETING
COLOUR AND FLAVOR IN SNACK PRODUCTION: A COMPREHENSIVE COMPETITIVE APPROACH
Speaker: Larisa Gamburgskaya, Leading Sales Manager, EcoResource
SNACKS: IDEAS AND IDEALS AND IDEALS BY VM INGREDENTS
Speakers: Tatiana Roenko, Development Director VM- Ingredients
Maria Goloveshkina, Leading Product Engineer, Innovation Centre VM PRO
PRODUCTION OF SNACK BARS BY MOLDING
Speaker: Vitaliy Sherstnev, Sales Manager, Sweet Technologies
SNACKS AS HEALTHY FOOD. EUROPEAN MARKET TRENDS 2020
Speaker: Anatoliy Smirnov, Founder, Vkusnoleto company
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